NACADA Issues Warning To Influencers Who Promote Drugs And Substance Abuse

NACADA boss Anthony Omerikwa has warned influencers and creatives against promoting drug and  substance abusewithin their scope of work .

He noted the increasing trend of substance promotion while acknowleding the influencing power they have over masses.

“National Authority for the Campaign Against Alcohol and Drug Abuse (NACADA) has noted with concern the increasing trend where social and digital media influencers, as well as content creators, are posting content that promotes the use of drugs and substances,” Omerikwa said highlighting the threat such content poses to the younger generation.

“Such content, often directed at young audiences, poses a significant threat to the fight against alcohol and drug abuse while undermining the efforts to protect vulnerable groups, especially children, from these harmful influences. Social media platforms and digital content creators are responsible for upholding ethical standards and promoting healthy behaviours among their audiences.”

Anthony Omerikwa boss revealed that promoting drugs and substance use through digital platforms is illegal and punishable according to alcoholic Drinks Control Act under the 2010 Constitution and the Narcotic Drugs and Psychotropic Substances Control Act of 1994, 

“The Authority reminds the public that promoting drugs and substance use through social media is not only irresponsible but is also a violation of the law,” The NACADA Boss warned 

“Under the Alcoholic Drinks Control Act, 2010 (ADCA) and the Narcotic Drugs and Psychotropic Substances Control Act, 1994, promoting, advertising, or encouraging drug use is illegal and punishable by law.”

“NACADA implore influencers and content creators against using their platforms to normalize or glorify drug use,” he added.

“NACADA encourages parents and guardians to closely monitor the content their children are exposed to online, particularly on social media platforms, which often lack adequate safeguards. Parents should exercise control by enabling parental control settings, educating children about the dangers of drug use, and reporting any harmful content to relevant authorities.”

“For any inquiries or to report content promoting substance abuse, don’t hesitate to get in touch with NACADA through our free helpline at 1192.”